Experts Believe Top Brands Will Push NFT Adoption In 2023

Market trend analysts see top brands pushing NFT adoption in 2023 as they look for new revenue avenues. Forrester, a corporate growth consulting firm, believes NFTs will serve as a critical touchpoint for brands in the new digital universe. Thus, the likes of Nike, Gucci, Samsung, Nickelodeon, and the rest should build on their 2022 … Read more

Enterprise, National and Alamo File in Continued Metaverse Trademark Frenzy

Lost your car in the Metaverse? No worries. Three car hire companies, Alamo, Enterprise and National, have just joined the list of companies to file metaverse trademarks with the United States Patent and Trademark Office. According to a recent tweet by the insightful Mike Kondoudis, the filing took place on the 9th of November. The … Read more

Johnson and Johnson: Entering the NFT Ecosystem

Johnson and Johnson’s international healthcare firm files NFT/Metaverse-related trademarks for virtual oral hygiene items. J&J Joins Top Organizations in the NFT space A leading global healthcare company, Johnson and Johnson, has taken exciting steps to protect its brand assets in the virtual space by filing a trademark application. The main product they intend to cover … Read more

Starbucks set to enter the NFT ecosystem

Few coffee brands are more famous than the Starbucks brand, and from the look of things, this coffee powerhouse is set to debut in the NFT space Starbucks: More than coffee If you Google Starbucks, the results will probably tell you how it is an American multi-national coffee house chain, but to many, Starbucks is … Read more